Taylor Swift’s latest release has delighted her fans, showcasing her signature style and extending her reach into the world of film with her tour. However, some experts argue that she may have missed a significant opportunity by not offering more than just her music.
PR specialist Jane Owen suggests that a “massive opportunity” may have been left unexplored. After closely examining hours of Taylor Swift’s “Eras Tour” footage, she was genuinely impressed by the business acumen of the “Lavender Haze” artist. Jane speculates, as reported by The Mirror, that there could have been a deliberate reason for the limited glimpse into what was captured on film. She believes that if there had been more exposure to the behind-the-scenes aspects, it could have further elevated her substantial value.
But even at 33 years of age, Jane considers Taylor to be an exceptional businesswoman. The PR expert goes on to suggest that had the “Anti-Hero” sensation shared something exclusive or intimate with those who couldn’t attend her live performance, not only would her music enthusiasts have been enticed, but even those who already had tickets might have been prompted to secure seats to witness the footage firsthand.
She pointed out that in this day and age, people are accustomed to gaining an intimate insight into the lives of their favorite celebrities. Although the public has been offered a few glimpses into these stars’ lives through social media and interviews, sharing more could only enhance their appeal.
Jane speculated about why Taylor Swift kept her plans under wraps, proposing the possibility that she might be working on a film, TV series, documentary, or some other project based on her personal life. “The only reason I can think she didn’t do this is perhaps she’s preparing for a new project to share her story,” Jane suggested.
There’s no doubt that Taylor is a shrewd businesswoman, and Jane wouldn’t be surprised if she has reserved a substantial amount of material for her future films and television ventures, aiming to maximize their profitability when entering into deals.
At the premiere in Los Angeles, the Grammy Award-winning artist exuded elegance. She made a stunning entrance in a lavish $12,000 light-blue floral gown with a plunging neckline, perfectly complemented by her flowing blonde locks and glamorous makeup. Her beauty look featured soft blue tones on her eyes, accentuating her signature red lipstick.